social media

Episode 27 - Campbell University Business School Speaker

By far the most analytical and constructive talk I've given regarding leadership, personal branding, social media, interviewing skills, going all-in on your strengths, and more. After some background on me, my favorite part of the evening was the quesetions from the Campbell University Lundy-Fetterman School Of Business students.

Episode 26 - Locked In with Algenon Cash

Episode 26 - Locked In with Algenon Cash

In today's episode of BJ Murphy 360, BJ interviews Algenon Cash about being “Locked In With Algenon Cash.” Algenon is an entrepreneur and civic leader in Winston-Salem, NC. They discuss many topics including challenges that start-ups face and the current political climate for small businesses.

Episode 23 - Is Email Dead?

Episode 23 - Is Email Dead?

While discussing personal branding with a client, BJ pointed out that a crucial step in the process is to ensure that your target audience gets to know about you and what you have to offer. Understandably, the conversation turned to the effectiveness of email, texting, and Facebook messaging, which begs the question…is email dead?

Episode 17 - Give More Than You Receive (On Social Media)

Episode 17 - Give More Than You Receive (On Social Media)

Why would followers keep coming back to your Facebook page if all they see is "Buy this" or "We're selling that"? We need to start adding more value to people's experiences with our pages. This will lead to brand ambassadors for your business or cause...much more likely than "buy, buy, buy".

Episode 15 - Social Media Philosophies & Tips to Drive Engagement

Episode 15 - Social Media Philosophies & Tips to Drive Engagement

In today's show, I discuss four philosophies that I use on a daily basis to drive engagement for my clients and myself. I tell a few stories and give practical tips to try immediately for increased social media engagement.