Crafting and executing a great marketing strategy might not take countless amounts of money, but it does take time.
As I’ve studied social media and the practices of other companies, I continue to find that most small businesses are not taking advantage of this incredible phenomenon called social media.
The SM3 Summit will feature social media professionals and thought leaders in discussions about how to go viral, how to tell your story and more. We sat down with panelist Alexa Kay to ask her opinion on the state of social media marketing today from a sports marketing perspective and what you can expect to hear from her at the summit.
With social media platforms developing increasingly sophisticated ways to advertise, promote and boost your own content, is it worth adding to your social media strategy?
Politics and social media may have once seemed to be unrelated terms, but they now go practically hand in hand. Social media platforms obviously provide a space for people to communicate with other like-minded individuals about elections, issues and politicians, but how are those politicians leveraging this new frontier?
In the spirit of social first, President BJ Murphy shares his philosophies on how small businesses and non-profits can make the most of their social media.