Can Google and AI tools clearly explain your business? Find out how to audit your website for better search results and customer trust
Search is changing fast. If customers are getting answers instead of links, will your business still show up?
A social media crisis can spread faster than most businesses expect. Here is how to respond quickly, control the damage, and rebuild trust.
Two minutes is enough time to earn attention and trust, when the message stays focused. Here is what your business video should include.
How often should your small business post on Facebook?
For most owner-run businesses, three to five useful posts per week is a good place to begin.
The goal is not to fill every day on a calendar. The goal is to stay consistent, help the audience and give each post a clear job.
Our new article explains how to build a posting schedule that fits your business, team and customers.
How do you market your business on social media during Covid-19? It’s a hard question, and no one has all the answers. One thing that is certain, though, staying connected is more important than ever. Businesses are relying on social media to keep in touch with friends, especially during this time. Instagram and Facebook have seen a 40% increase in activity just during Covid-19. But just because people are spending more time on social media doesn’t mean your business strategies stay the same.
The influence of social media has made a huge impact on the real estate market. Social media has changed the way real estate businesses reach clients and forces them to focus on how they can customize their content just for their particular audience. Put yourself in the shoes of buyers and homeowners. What are some things you would like to see if you were buying or selling a home? Asking yourself these questions will allow your social media strategy to fall right into place.
What all writing comes down to in the end is whether or not you’re getting your message across. Whether its a call for donations, information about a new service or a pop culture poll, if your writing isn’t communicating effectively, then it’s not working for your brand.
