Your online reputation can make or break your business in today's digital age. As Warren Buffet once said, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.”
One of the biggest mistakes made by small businesses is entrusting their marketing potential to an entry-level employee or someone with other job duties. Likewise, the sticker shock of professional services may prevent small businesses from reaching their full potential. This is especially true in the case of hiring social media experts who understand the psychology behind strategic brand building. While any person with basic computer knowledge can create graphics in many of the online tools readily available, many do-it-yourself posts lack quality control to properly engage customers (and potential customers) on a consistent daily basis.
Some business owners expect to have an endless supply of visitors as soon as they create their website. They soon find out that this is not as easy and will need to implement precise strategies to see more hits on their website content. We will give you some of the best tips that will help you start driving traffic to your website.
The influence of social media has made a huge impact on the real estate market. Social media has changed the way real estate businesses reach clients and forces them to focus on how they can customize their content just for their particular audience. Put yourself in the shoes of buyers and homeowners. What are some things you would like to see if you were buying or selling a home? Asking yourself these questions will allow your social media strategy to fall right into place.
Networking in the wrong way will not get you your intended outcome. Instead, it could push others away and leave you high and dry. To make solid connections that can benefit you in the long run, follow these little-known networking tips.
When he was sworn into office as Mayor of Kinston in 2009, BJ Murphy was the youngest person who had ever served, and the youngest in the entire state of North Carolina at the time. Last year, he sought a third term and lost the race. What BJ did next...
