Elon Musk once said, "If you're trying to create a company, it's like baking a cake. You have to have all the ingredients in the right proportion." Press releases still have a place in marketing strategies and they can help small businesses stand out from the competition, generate media coverage, and control the narrative around their brand.
Consistent messaging can make or break a small business. By aligning messaging across all channels, businesses can build trust and stand out from the competition. Discover how small businesses can utilize effective PR strategies to enhance brand recognition and leave a lasting impact on their customers.
Your online reputation can make or break your business in today's digital age. As Warren Buffet once said, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.”
"Small businesses and organizations face unique challenges in building trust with their target audience, particularly when competing against larger, more established brands," said BJ Murphy, President of Magic Mile Media. "Our new public relations service will help bridge that trust gap by providing businesses with the tools and strategies they need to navigate negative and positive interactions with their audience, build their reputation, and grow their business."
I did an experiment this past week. I posted a TikTok video with a very basic caption, no hashtags, and it took me all of 5 minutes to do. This TikTok now has almost 3,000 views and over 200 likes. I know this number is nowhere near the number of “TikTok famous” creators, but this is currently my most viewed and liked TikTok.
What better way to promote brand awareness, capture the attention of potential customers, build and maintain network contacts, and offer a potential financial opportunity than speak directly to the target audience and let your own words and personality tell the story of your business.
